Brand Activations That Drive Customer Engagement
Brand Activations
- Increase Brand Visibility: Our structures are the foundation of activations that put your brand where your audience is, leaving a bold, lasting impression.
- Direct Engagement: With our modular structures, we help you connect face-to-face with your target audience, building trust and loyalty.
- Memorable Experiences: To us, brand activations are an experience your audience will remember, talk about, and share.
Why Choose Highmark Tech for Brand Activations?
We bring your brand vision to life with engaging, unforgettable experiences built into modular structures. Here’s why we’re the best choice for your next brand activation.
Proven Expertise
With years of experience and a track record of successful brand activations, we know how to deliver results.
Commitment to Innovation
We're always pushing creative boundaries to help your brand stand out with a unique, memorable activation.
Customization & Flexibility
Create personalized event structures that perfectly align with your brand’s goals and resonate with your target audience.
Integration of Advanced Technology
From interactive elements to immersive tech, we use the latest tools to elevate your brand experience.
Sustainability
Our modular structures are designed with the planet in mind and make a lasting impact while reducing waste wherever possible.
The Experiential Marketing Summit (EMS), hosted by Event Marketer, is the premier event for brand experience professionals. Since 2017, Highmark has partnered with Event Marketer to design and build the central hub where nearly one-third of the programming happens.
Explore behind the scenes of Highmark’s work at EMS and see what’s shaping the future of experiential marketing.
Types of Brand Activation Solutions We Offer
Experiential Installations
Transform your physical space into interactive, immersive environments that captivate and engage your audience.
Pop-Up Stores
Our portable, modular structures boost visibility and customer interaction, creating memorable experiences wherever you go.
Event Branding
From custom signage to booths and displays, we design every detail to make your brand shine at any event.
Digital Activations
Using AR, VR, and interactive screens, engage your customers with cutting-edge tech to create unforgettable experiences.
Our Process
Planning
First, we discuss your brand’s goals, audience, and vision to create a custom event structure.
Design
Our creative team designs an immersive exhibit that perfectly reflects your brand's identity and asks for your feedback.
Production
With your approval, we start production, ensuring every detail meets our high-quality standards and your vision.
Installation
On-site, we handle the installation, making sure the structure runs smoothly and exceeds your expectations.
Post-Event Support
After the event, we provide detailed insights to help you measure success and plan for future activations.
Industries We Serve
Sports & Entertainment
Create memorable fan experiences with immersive exhibits that increase brand loyalty and engagement.
Retail
Boost customer engagement and drive foot traffic to your store with customized, interactive retail brand activations.
Automotive
From product launches to expos, create interactive displays for your brand that capture attention and drive excitement.
Tech & Innovation
Showcase your latest tech with cutting-edge activations that make your brand stand out and captivate your audience.
Consumer Goods
Engage consumers with exciting brand activations that create buzz and spotlight your products in a fun, interactive way.