latest news

Time Study – How Fast do YOUR Walls Set Up?

Trade show setup times can eat up a huge chunk of your budget. Labor costs for installation and dismantling (I&D) drain resources that could go toward a better booth design, immersive experiences, and marketing strategies. But what if your trade show wall systems were designed to eliminate those unnecessary expenses?

That’s exactly what MAX Multi-Wall does. It’s not just the world’s most versatile, reconfigurable, design-friendly, customizable wall panel solution—it’s also the fastest. And we’ve got the numbers to prove it.

How Fast is Fast?

We put MAX Multi-Wall modular exhibits to the test, and the results were staggering. Check out these videos to discover just how fast trade show setup can be!

How long should a 10′ back wall take to set up? 30 minutes? 15 minutes? How about 1 minute and 37 seconds!

A 20’ back wall? 2 minutes and 48 seconds.

Okay, back walls are pretty simple. What if we did some enclosed rooms with doors and window-walls?

Record time—a 10’ x 12’ conference room (with a door) took 4 minutes and 33 seconds, and a 16’ x 16’ room was fully built in under eight minutes.

Compare that to traditional event architecture builds that require hours of labor, and it’s clear why MAX Multi-Wall is a game-changer for trade show installation savings.

The Cost Benefits of Quick-Setup Trade Show Panels

Time is money—especially at trade shows. MAX Multi-Wall’s tool-less, rapid setup slashes labor costs, and its lightweight, 70% recycled aluminum construction makes shipping and drayage significantly more affordable. The high strength-to-weight ratio means you get durability without the bulk, reducing freight expenses.

By cutting installation time and shipping costs, MAX ups event setup labor savings and frees your budget for what really matters—lighting, branding, immersive experiences, and a stronger overall event presence.

Where Can MAX Multi-Wall Be Used?

From trade shows and exhibitions to corporate events and pop-up activations, MAX Multi-Wall adapts effortlessly. They act as:

Rapid-deploy exhibition systems at large-scale conventions
Modular event booths that need quick installation and teardown
Versatile event wall panels for conferences, product launches, and experiential marketing

The MAX system is fully modular and designed for seamless integration. It supports a variety of in-fills—traditional substrates, acrylics, fabrics, and more. Plus, T-channels on all faces allow effortless connections to other Highmark products or third-party elements.

Unlike glued or welded wall systems that lock you into a fixed size, MAX is an assembled frame, meaning you can reconfigure and scale it to fit changing event needs.

Customizable Trade Show Design Solutions

Second to rapid trade show setup times, customization is key for wall systems. MAX Multi-Wall adapts to any design vision—straight or curved, vertical or horizontal layouts, stacked or unstacked configurations.

These customizable trade show walls support a variety of finishes and can even be internally lit for striking single or double-sided light walls. MAX’s clean, design-neutral frames give designers full creative control. Even when exposed, the frame remains understated, keeping your branding and messaging center stage.

With standard, pocket, or French door options and availability for purchase or rental, MAX delivers true flexibility for brands. Plus, lightweight exhibition walls make it easy to transport and reconfigure for different events.

See the full range of MAX Multi-Wall accessories here.

Ready to Save Time and Money?

MAX Multi-Wall isn’t just another one of those modular trade show structures—it’s a revolution in exhibition setup efficiency. If you’re ready to cut setup times, reduce event architecture costs, and enhance your trade show experience, let’s talk. The experts at Highmark will help you create impactful, cost-effective trade show designs.

What will you do with that extra money?

FAQs

How quickly can modular wall systems be set up compared to traditional trade show setups?

MAX Multi-Wall sets up in minutes—up to 10 times faster than traditional wall systems. A 10’ back wall can take just 1:37 to assemble, cutting labor costs and setup times dramatically.

What are the cost benefits of using modular walls for trade show designs?

Faster setup means lower labor costs, and lightweight materials reduce shipping and drayage fees. Plus, MAX’s reconfigurable design lets you reuse and adapt walls for multiple shows, maximizing ROI.

In what types of events are quick-setup wall systems most effectively used?

MAX’s efficient trade show walls are perfect for trade shows, conferences, pop-up events, corporate activations, retail displays, and experiential marketing. Any event that demands a fast, flexible setup benefits from MAX.

How does the lightweight design of modular exhibition walls contribute to reduced event costs?

MAX is built from 70% recycled aluminum, offering a high strength-to-weight ratio. Lighter materials mean lower shipping, drayage, and handling costs.

Can modular wall panels be customized for specific trade show booth designs?

Absolutely. MAX supports fabric, acrylic, and traditional substrates, integrates lighting, branding, and tech, and can be configured into walls, rooms, and multi-level structures.

What materials are typically used in constructing modular walls for exhibitions?

MAX features lightweight aluminum frames with interchangeable panel options like fabric, acrylic, or hard substrates.

How do quick-setup walls enhance the efficiency of trade show setups?

Quick event setup solutions like MAX Multi-Wall frees up time and money for branding, strategy, and engagement. Fewer workers are needed and no tools are required—giving you more time to make an impact!

What support and resources does Highmark Techsystems provide for clients using modular walls in their trade show setups?

Highmark offers expert guidance, CAD drawings, setup instructions, and on-call support. 3D models and design drawings are available for the Highmark rental inventory. Whether you’re renting or buying, we help optimize your setup for speed, cost savings, and impact.